Fourtané Locations


Ocean Ave &, Lincoln St,
Carmel-By-The-Sea, CA 93921

Fourtané Jewelers first offered its unique jewels and timepieces to residents and visitors to historic Carmel in 1950. Today, Fourtané Jewelers is one of the leading estate jewelry, vintage watch and authorized new watch retail stores in the country. Although the clientele now spans the globe and the store significantly expanded, still the original small, friendly, and personalized atmosphere remains unchanged.

Rolex Boutique

7007 Friars Road,
Suite 390 A

San Diego, CA 92108

It is with great honor that we announce the grand opening of our Rolex boutique in San Diego. This will mark our family’s return to the city after thirty-one years in Carmel.

Our father began his career in the jewelry business in 1965 and purchased Fourtané Jewelers in 1987. We became an authorized dealer for Rolex in 2002 and have nurtured our enthusiasm for the brand since, so it has been a long-held dream to showcase Rolex watches in such a unique setting.

The boutique was designed and built in Switzerland with San Diego’s maritime history in mind, with nautical-inspired details and a historical Deeps experience that will attract Rolex enthusiasts from around the world. We will have a permanent display of the 1960 Rolex dive watch called the Rolex “Deep Sea Special”, which was part of the Navy’s Trieste expedition, and a 2012 Rolex watch “Deep Sea Challenge” that was affixed to James Cameron’s Deep Sea Challenger vessel. These Rolex watches traveled to the deepest part of the ocean (Mairanas Trench, 35840ft.) and are exclusively exhibited at the Rolex Boutique San Diego.

We are excited to share our passion for Rolex with this community. Although this store is the epitome of luxury, we will maintain our welcoming personal and family business approach to the retail experience. We are incredibly grateful for this opportunity. We hope you will be able to visit our Rolex Boutique soon.” Josh Bonifas, Watch Expert Fourtané & Antiques Roadshow Appraiser.

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